Boosting Innovation and Business Growth in Marbella

Picture of Alejandro Freijo
Alejandro Freijo

Fomento Económico Marbella

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Business Innovation Marbella 2024 (BIM2024) is more than an event: it is a platform that seeks to position Marbella as a benchmark in global business development. Held on November 27 and 28 at the Palacio de Ferias y Congresos, this meeting brings together professionals from different sectors to explore how the latest technologies can revolutionize local businesses.

A meeting organized to connect the local with the global

Organized by the Marbella Town Hall and its Economic Development Department, BIM2024 is a bridge that connects local businesses with global innovations. From artificial intelligence and automation to data analytics, it will address cutting-edge tools and strategies that are redefining key sectors such as retail, hospitality and public services.

Through national and international success stories, attendees will learn how these advances have transformed industries and how they can be applied in Marbella to grow their businesses in an increasingly competitive market.

Objectives of Business Innovation Marbella 2024

The event focuses on four key pillars:

  1. Driving Business Transformation: Introducing disruptive solutions that enable companies to evolve in a dynamic market.
  2. Creating International Connections: Fostering a space where attendees can establish meaningful global contacts.
  3. Offer Disruptive Solutions: Facilitating the adoption of innovations that generate a real impact on companies.
  4. Positioning Marbella as a reference: Promoting the city as a pole of innovation and business growth.

Who is BIM2024 aimed at?

This event is designed for a broad audience, including:

  • Startups and entrepreneurs: In search of growth opportunities and visibility.
  • SMEs and large companies: Who wish to explore innovations to optimize their services and products.
  • Students and professionals: Interested in learning about current trends in technology and business.

What Experiences Does BIM2024 Offer?

During the event, attendees will be able to participate in:

  • Presentations and lectures: Experts will share knowledge and real-world application experiences in different industries.
  • Networking: Spaces dedicated to the interaction and creation of alliances among professionals.
  • Stands and activities: Exhibitor area where startups and companies will be able to showcase their innovative products and services.

How to Participate in BIM2024

Admission is free, and there are several ways to get involved:

  • Attendees: They can freely access all activities.
  • Startups: Free spaces to showcase their projects and gain visibility.
  • Exhibitors and sponsors: Established companies that want to present their developments and support innovation in the region.

This event will not only be an opportunity to learn and connect, but also a unique experience to see the future of business in action. Marbella is poised to become a global innovation hub, and BIM2024 will be the starting point.